Everyone Is [Not] Doing It
All of us have been subjected to peer pressure. Where we are made to feel small if we don't join in or excommunicated if we don't follow suit.
Pressure is mostly applied to the people who are not complying. People who are following along in the crowd don't want their conscience pricked by those who are not joining in.
To say "everyone is doing it", logically supposes that everyone is not doing it.
Peer pressure is all about shrinking you down to fit inside a small frame of mind. But you don't need to live that way. Stay big. Love God, love people and love life.
Show everyone there is a bigger and better way to live.